{"id":15245,"date":"2022-04-05T13:53:57","date_gmt":"2022-04-05T11:53:57","guid":{"rendered":"https:\/\/www.newsendip.com\/?p=15245"},"modified":"2024-07-23T15:37:59","modified_gmt":"2024-07-23T13:37:59","slug":"le-ghana-espere-attirer-1-million-de-touristes-europeens-dici-2024","status":"publish","type":"post","link":"https:\/\/www.newsendip.com\/fr\/le-ghana-espere-attirer-1-million-de-touristes-europeens-dici-2024\/","title":{"rendered":"Le Ghana esp\u00e8re attirer 1 million de touristes europ\u00e9ens d\u2019ici 2024"},"content":{"rendered":"

Le Ghana investira 40 millions de dollars pour attirer un million de touristes par an en provenance d\u2019Europe d\u2019ici 2024. Il pr\u00e9voit de b\u00e9n\u00e9ficier de la demande croissante du tourisme au c\u0153ur de la nature.<\/strong><\/p>\n

\"Kakum
The Kakum national park in the middle of Ghana\u2019s rainforest will receive some upgrades to attract more tourists from Europe | \u00a9 flowcomm<\/figcaption><\/figure>\n

Le pr\u00e9sident du Ghana, Nana Akufo-Addo, a lanc\u00e9 le 3 avril le programme \u00ab\u202fDestination Ghana\u202f\u00bb pour promouvoir le tourisme aupr\u00e8s des voyageurs europ\u00e9ens.<\/p>\n

La campagne de marketing, d\u2019une dur\u00e9e de 18 mois, vise \u00e0 attirer un million de touristes europ\u00e9ens au Ghana chaque ann\u00e9e \u00e0 partir de 2024.<\/p>\n

Lors d\u2019un \u00e9v\u00e8nement \u00ab\u202fDestination Ghana\u202f\u00bb organis\u00e9 \u00e0 Londres, le pr\u00e9sident a estim\u00e9 que le pays pourrait saisir les opportunit\u00e9s d\u2019un int\u00e9r\u00eat croissant pour le tourisme<\/a> d\u2019aventure bas\u00e9 sur la nature, suscit\u00e9 par la pand\u00e9mie de COVID-19 et les confinements.<\/p>\n

L\u2019\u00e9v\u00e9nement a \u00e9t\u00e9 mis \u00e0 profit pour une s\u00e9rie de r\u00e9unions avec des op\u00e9rateurs britanniques. Le Royaume-Uni<\/a> sera un march\u00e9 cible prioritaire, en utilisant le \u00ab\u202flien historique avec le Royaume-Uni comme tremplin<\/em>\u202f\u00bb, a d\u00e9clar\u00e9 le pr\u00e9sident.<\/p>\n

Le pays lancera \u00e9galement une campagne publicitaire dans les m\u00e9dias internationaux et fournira des plates-formes aux voyagistes ghan\u00e9ens pour qu\u2019ils puissent entrer en contact avec les op\u00e9rateurs bas\u00e9s en Europe.<\/p>\n

L\u2019investissement devrait co\u00fbter 40 millions de dollars au total. En 2022, 25 millions de dollars seront consacr\u00e9s \u00e0 la modernisation de leurs sites les plus populaires, qui comprennent deux ch\u00e2teaux inscrits au patrimoine mondial de l\u2019UNESCO<\/a>, certains parcs et mus\u00e9es. Les fonds proviendront du projet de d\u00e9veloppement du tourisme au Ghana, soutenu par la Banque mondiale.<\/p>\n

Des investissements destin\u00e9s \u00e0 soutenir les PME et l\u2019industrie agroalimentaire sont actuellement en discussion avec la Banque mondiale.<\/p>\n

Cette annonce intervient une semaine apr\u00e8s que le Ghana a lev\u00e9 les restrictions de mouvement li\u00e9es au COVID-19 et ouvert toutes ses fronti\u00e8res.<\/p>\n

Le ministre du tourisme, Ibrahim Mohammed Awal, a d\u00e9clar\u00e9 que l\u2019objectif pour 2022 \u00e9tait d\u2019accueillir 900 000 visiteurs internationaux, toutes r\u00e9gions confondues, de cr\u00e9er 150 000 emplois et d\u2019apporter 2,3 milliards de dollars \u00e0 l\u2019\u00e9conomie<\/a> du Ghana.<\/p>\n

D\u00e9couvrez des informations sur le Ghana<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Le Ghana investira 40 millions de dollars pour attirer un million de touristes par an en provenance d\u2019Europe d\u2019ici 2024. Il pr\u00e9voit de b\u00e9n\u00e9ficier de la demande croissante du tourisme au c\u0153ur de la nature.<\/p>\n","protected":false},"author":1,"featured_media":15252,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[414],"tags":[426,421],"class_list":["post-15245","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","tag-ghana-fr","tag-vieux"],"yoast_head":"\nLe Ghana esp\u00e8re attirer 1 million de touristes europ\u00e9ens d'ici 2024<\/title>\n<meta name=\"description\" content=\"Le Ghana investira 40 millions de dollars pour attirer un million de touristes par an en provenance d'Europe d'ici 2024. 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