{"id":23972,"date":"2023-02-02T14:24:18","date_gmt":"2023-02-02T13:24:18","guid":{"rendered":"https:\/\/www.newsendip.com\/?p=23972"},"modified":"2024-07-18T15:49:36","modified_gmt":"2024-07-18T13:49:36","slug":"hong-kong-va-offrir-plus-de-500-000-billets-davion-dans-le-cadre-dune-campagne-de-promotion","status":"publish","type":"post","link":"https:\/\/www.newsendip.com\/fr\/hong-kong-va-offrir-plus-de-500-000-billets-davion-dans-le-cadre-dune-campagne-de-promotion\/","title":{"rendered":"Hong Kong va offrir plus de 500 000 billets d\u2019avion dans le cadre d\u2019une campagne promotionnelle"},"content":{"rendered":"

Hong Kong esp\u00e8re attirer 1,5 million de visiteurs dans la ville en offrant plus de 500 000 billets d\u2019avion aux voyageurs de l\u2019\u00e9tranger dans les mois \u00e0 venir, destin\u00e9s en premier aux march\u00e9s asiatiques.
\n<\/strong><\/p>\n

\"Hong
Hong Kong | \u00a9 Jimmy Chan, 2018<\/figcaption><\/figure>\n

Le chef de l\u2019ex\u00e9cutif de Hong Kong, John Lee, a annonc\u00e9 le 2 f\u00e9vrier le lancement de la campagne promotionnelle \u00ab\u202fBonjour Hong Kong\u202f\u00bb dans le but de faire revenir les visiteurs.<\/p>\n

Pour ce faire, Hong Kong offrira 500 000 billets d\u2019avion gratuits aux voyageurs en provenance de l\u2019\u00e9tranger dans les mois \u00e0 venir, ainsi que des bons d\u2019achat \u00e0 utiliser dans la ville.<\/p>\n

La campagne \u00ab\u202fHello Hong Kong<\/a>\u202f\u00bb en anglais fut lanc\u00e9e en compagnie des responsables de la ville dans le principal centre de congr\u00e8s avant un slogan affich\u00e9 en plusieurs langues, dont le russe et l\u2019espagnol.<\/p>\n

Les billets gratuits aller-retour \u00e0 destination et en provenance de Hong Kong seront offerts aux visiteurs entrants \u00e0 partir du 1er mars pendant au minimum six mois. Les vols seront op\u00e9r\u00e9s par trois compagnies a\u00e9riennes<\/a> bas\u00e9es \u00e0 Hong Kong : Hong Kong Express, Hong Kong Airlines et Cathay Pacific.<\/p>\n

Une premi\u00e8re phase de billets gratuits d\u00e9butera en mars pour les voyages en provenance d\u2019Asie du Sud-Est, puis en avril pour la Chine continentale et en mai pour l\u2019Asie du Nord-Est et les autres march\u00e9s.<\/p>\n

Les billets seront distribu\u00e9s par le biais de diverses activit\u00e9s promotionnelles, notamment des tirages au sort, des promotions de type \u00ab\u202fun achet\u00e9 un offert\u202f\u00bb et des jeux divers, selon les responsables de l\u2019a\u00e9roport international de Hong Kong<\/a>. La plupart des billets seront distribu\u00e9s par les canaux directs des compagnies a\u00e9riennes ou de leurs agents, mais 35\u202f% seront r\u00e9serv\u00e9s aux secteurs li\u00e9s au tourisme.<\/p>\n

Au total, 700 000 billets seront fournis gratuitement. Quatre-vingt mille billets suppl\u00e9mentaires seront offerts aux r\u00e9sidents de Hong Kong au cours de l\u2019\u00e9t\u00e9 2023. Certains billets seront distribu\u00e9s dans r\u00e9gion de la grande baie de Guangdong-Hong Kong-Macao, qui comprend \u00e9galement le centre technologique et financier de Shenzhen et les centres manufacturiers de Dongguan et Foshan, en Chine continentale.<\/p>\n

Le programme devrait co\u00fbter au moins 2 milliards de dollars de Hong Kong (232 millions d\u2019euros) dans l\u2019espoir d\u2019attirer plus de 1,5 million de visiteurs \u00e0 Hong Kong.<\/p>\n

Hong Kong offre \u00e9galement plus d\u2019un million de bons d\u2019achat aux visiteurs. Ils peuvent obtenir une boisson de bienvenue gratuite dans certains bars, restaurants et h\u00f4tels, ainsi qu\u2019un bon d\u2019achat d\u2019une valeur de 100 dollars de Hong Kong (12 euros) \u00e0 d\u00e9penser dans des restaurants, magasins ou attractions de Hong Kong, selon le site internet de l\u2019Office du tourisme de Hong Kong<\/a>.<\/p>\n

Au cours des trois derni\u00e8res ann\u00e9es, la r\u00e9gion administrative sp\u00e9ciale chinoise \u00e9tait largement enferm\u00e9e sur elle-m\u00eame en appliquant une r\u00e9glementation stricte pendant la pand\u00e9mie de COVID-19, suivant la politique chinoise du z\u00e9ro Covid-19<\/a>. L\u2019ann\u00e9e derni\u00e8re, un rapport interne de la Chambre de commerce de l\u2019Union europ\u00e9enne \u00e0 Hong Kong pr\u00e9voyait un exode important des expatri\u00e9s europ\u00e9ens et des entreprises \u00e9trang\u00e8res<\/a> en raison de la politique stricte du z\u00e9ro Covid.<\/p>\n

\u00ab\u202fHong Kong est d\u00e9sormais connect\u00e9e \u00e0 la Chine continentale et \u00e0 l\u2019ensemble du monde international, et il n\u2019y aura pas d\u2019isolement, pas de quarantaine et pas de restrictions pour faire l\u2019exp\u00e9rience\u2026 pour profiter de l\u2019effervescence de la ville<\/em>, a d\u00e9clar\u00e9 M. Lee. Nous devons faire savoir aux \u00e9trangers que Hong Kong a un statut unique, en particulier lorsque les principes du \u201cun pays, deux syst\u00e8mes\u201d seront mis en \u0153uvre \u00e0 Hong Kong pendant encore longtemps<\/em>\u202f\u00bb, a\u2011t-il ajout\u00e9, en voulant rassurer sur le fait que Hong Kong reste une r\u00e9gion autonome de la Chine continentale.<\/p>\n

Hong Kong, qui est consid\u00e9r\u00e9 comme un centre financier plus festif que Singapour<\/a>, a abandonn\u00e9 en d\u00e9cembre la plupart de ses r\u00e8gles restantes contre le Covid-19, \u00e0 l\u2019exception du port du masque obligatoire et d\u2019un test antig\u00e9nique quotidien pour les \u00e9tudiants. Il existe toujours un syst\u00e8me de quotas entre les fronti\u00e8res de la Chine continentale et Hong Kong, avec la n\u00e9cessit\u00e9 d\u2019effectuer un test de Covid-19. Trois postes de contr\u00f4le frontaliers sont toujours ferm\u00e9s.<\/p>\n

D\u00e9couvrez plus d\u2019actualit\u00e9s sur Hong Kong<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Hong Kong esp\u00e8re attirer 1,5 million de visiteurs dans la ville en offrant plus de 500 000 billets d\u2019avion aux voyageurs de l\u2019\u00e9tranger.<\/p>\n","protected":false},"author":1,"featured_media":23986,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"wp_typography_post_enhancements_disabled":false,"footnotes":""},"categories":[414],"tags":[916,523,421],"class_list":["post-23972","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","tag-hong-kong-fr","tag-monde","tag-vieux"],"yoast_head":"\nHong Kong va offrir plus de 500 000 billets d'avion dans le cadre d'une campagne promotionnelle<\/title>\n<meta name=\"description\" content=\"Hong Kong esp\u00e8re attirer 1,5 million de visiteurs dans la ville en offrant plus de 500 000 billets d'avion aux voyageurs de l'\u00e9tranger.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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